Africa’s Beauty brands primped for profit
East Africa is one of the fastest-growing markets for beauty products and as tastes get more discerning local and international companies are cashing in. With East Africa’s middle classes developing a taste for high-quality personal care and beauty products, international cosmetics companies like L’Oréal and homegrown ones like Kenya’s SuzieBeauty are rushing to cash in on this fast-growing market. […]
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