For an inside look at Go Africa Network and African Union Expo LLC’s first annual African Union Expo, which also featured the U.S. Small Business Administration’s InnovateHER competition for female entrepreneurs, check out this blog post on Africa.com highlighting the event’s themes!
Here is an excerpt from the review:
At its core, the event organizers—African Union Expo LLC and Go Africa Network—sought to provide a platform for businessmen and political leaders from across Africa and the United States to exchange news and views on promoting trade and investment opportunities across a variety of sectors.
Participants got to partake in breakout sessions on key topics pertaining to entrepreneurs including understanding the importance of a business plan, developing a marketing plan, using technology licensing and joint ventures and preparing for e-commerce.
But what struck me was that they had subtly started a new trend. Although the competition is in its second year, it is the first time it was hosted as a live event in Manhattan and New York City. As soon as the competition started, it was clear right away that the event was all about the women.
